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Chapter1
ExecutiveSummaryoftheEuropeanFattyAlcoholsMarket
ExecutiveSummary1-1
MarketOverview1-1
TechnologicalTrends1-2
ProductTrends1-2
DetergentFattyAlcohols1-3
PersonalCareFattyAlcohols1-3
IndustrialApplicationsFattyAlcohols1-3
EuropeanFattyAlcoholsMarketFindings1-4
CompetitiveSituationAnalysis1-5
Conclusions1-6
Chapter2
IntroductiontotheFattyAlcoholsMarket
MarketOverviewandDefinitions2-1
MarketOverview2-1
IndustryChallenges2-2
IndustryChallengesfacedbyFattyAlcoholsManufacturers2-2
REACHandOtherLegislationintheMarketCreateAdditional
CostPressureforFattyAlcoholsManufacturers2-3
TheAvailabilityofRawMaterialsAffectstheGrowthofFattyAlcoholsMarket2-4
CompaniesStrivetoDeveloptheirCompetitiveAdvantagesintheGrowingFattyAlcoholsMarket2-4
CommoditisationofFattyAlcoholsRestrictsMarketMargins2-5
ListofGlossary2-5
GlossaryofTerms2-5
Chapter3
TotalEuropeanMarketforFattyAlcohols
MarketOverview3-1
Introduction3-1
MarketOverview3-1
MarketEngineeringMeasurementAnalysis3-3
MarketForecastsandTrends3-5
MarketDriversandRestraints3-5
MarketDrivers3-5
MarketRestraints3-8
MarketForecasts3-9
UnitShipmentandRevenueForecasts3-9
RevenueandVolumeContributionbyProductType3-11
CompetitiveAnalysis3-16
MarketShareAnalysis3-17
Cognis3-18
SasolOlefinsandSurfactants3-19
ShellChemicals3-19
EcogreenOleochemicals3-19
Oleon3-20
Quaron3-20
BergandSchmidt3-20
GeographicMarketOverview3-20
WesternEurope3-21
EasternEurope3-22
PricingAnalysis3-22
ProductTypeAnalysis3-24
ProductAnalysis3-24
NaturalFattyAlcohols3-25
SyntheticFattyAlcohols3-25
Chapter4
DetergentFattyAlcoholsMarket
MarketOverview4-1
Introduction4-1
MarketEngineeringMeasurementAnalysis4-2
MarketForecastsandTrends4-4
MarketDriversandRestraints4-4
MarketDrivers4-4
MarketRestraints4-6
MarketForecasts4-7
UnitShipmentsandRevenueForecasts4-7
RevenueandVolumeContributionbyProductType4-9
CompetitiveAnalysis4-12
MarketShareAnalysis4-14
Cognis4-15
SasolOlefinsandSurfactants4-15
Oleon4-16
ShellChemicals4-16
EcogreenOleochemicals4-16
CremerOleo4-16
Petresa4-17
LeunaTenside4-17
PricingAnalysis4-17
ProductAnalysis4-19
ProductTypeAnalysis4-19
NaturalFattyAlcohols4-19
TheDavyTechnology4-19
SyntheticFattyAlcohols4-20
Chapter5
PersonalCareFattyAlcoholsMarket
MarketOverview5-1
Introduction5-1
MarketEngineeringMeasurementAnalysis5-2
MarketForecastsandTrends5-4
MarketDriversandRestraints5-4
MarketDrivers5-4
MarketRestraints5-6
MarketForecasts5-7
UnitShipmentandRevenueForecasts5-7
CompetitiveAnalysis5-9
MarketShareAnalysis5-10
Cognis5-11
SasolOlefinsandSurfactants5-11
EcogreenOleochemicals5-12
ShellChemicals5-12
PeterCremer5-12
BergandSchmidt5-12
Oleosolutions5-13
PricingAnalysis5-13
ProductAnalysis5-14
ProductTypeAnalysis5-14
NaturalFattyAlcohols5-14
Chapter6
IndustrialApplicationsFattyAlcoholsMarket
MarketOverview6-1
Introduction6-1
MarketEngineeringMeasurementAnalysis6-2
MarketForecastsandTrends6-4
MarketDriversandRestraints6-4
MarketDrivers6-4
MarketRestraints6-5
MarketForecasts6-6
UnitShipmentandRevenueForecasts6-6
RevenueandVolumeContributionbyProductType6-8
CompetitiveAnalysis6-11
MarketShareAnalysis6-13
Cognis6-14
SasolOlefinsandSurfactants6-14
EcogreenOleochemicals6-14
ShellChemicals6-14
Oleon6-15
KrahnChemie6-15
Quaron6-15
PricingAnalysis6-15
ProductAnalysis6-17
ProductTypeAnalysis6-17
Chapter7
RecommendationsandConclusions
RecommendationsandConclusionsfortheParticipantsoftheEuropeanFattyAlcoholsMarket7-1
CriticalSuccessFactors7-1
CompetitivePricingthroughEconomiesofScaleandFavourableCostPosition7-2
DevelopmentofaCompleteProductPortfolio7-2
StrongPresenceinKeyEuropeanMarketsandRegions7-3
StrategicAlliancesandPartnershipsbetweentheWorld-wideSuppliersandRetailers/Distributors7-3
MonitoringLegislationandRegulationsanditsImplicationsontheProductTrends7-3
ExcellenceinOperationalPerformance7-4
EducatingCustomersabouttheBenefitsofProducts7-4
ControlofSupplyChainCanEnsureHighProductVolumes7-4
ConstantQualityIncreaseofFattyAlcoholProducts7-4
DevelopingPartnershipswithCustomersEnsureContinuousDemandGrowth7-5
MarketingMix7-5
Product7-5
People7-5
Price7-5
Place7-6
Promotion7-6
StrategicRecommendations7-6
RecommendationsforReducingtheImpactofSuppliers7-6
RecommendationsforReducingtheThreatfromSubstituteProducts7-7
RecommendationsforMinimisingtheThreatfromNewMarketEntrants7-7
RecommendationsforControllingtheBargainingPowerofBuyers7-8
RecommendationsforReducingtheImpactofInternalRivalry7-8
AnsoffMatrix7-8
MarketPenetration7-9
MarketDevelopment7-9
ProductDevelopment7-10
Diversification7-10
Chapter8
IndustryParticipants
DatabaseKeyIndustryParticipants8-1
DatabaseofKeyIndustryParticipants8-1
外商投資企業(yè)協(xié)會會員單位
最具品牌價值行業(yè)門戶
發(fā)改委十佳創(chuàng)新案例金典獎
電子行業(yè)協(xié)會副會長單位
哈爾濱最佳項目策劃智庫單位
深圳市商業(yè)聯(lián)合會會員單位
珠海招商合伙人
重慶市產(chǎn)業(yè)招商聯(lián)盟單位
中投顧問協(xié)辦的濟陽區(qū)（深圳） "新能源汽車產(chǎn)業(yè)"專題推介會
中投顧問受邀為合肥市投促部門作機器人產(chǎn)業(yè)招商培訓(xùn)
中投顧問為珠海全市招商系統(tǒng)培訓(xùn)產(chǎn)業(yè)招商大腦獲得圓滿成功
中投顧問為漢中市作"大數(shù)據(jù)招商、精準(zhǔn)招商"培訓(xùn)
中投顧問項目組赴安慶迎江經(jīng)開區(qū)調(diào)研
湖州市吳興區(qū)駐深辦來訪中投顧問
河北邢臺南宮市駐深領(lǐng)導(dǎo)赴中投顧問拜訪
中投顧問陪同廣州某經(jīng)開區(qū)領(lǐng)導(dǎo)赴外商協(xié)會治談合作
