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Chapter1
ExecutiveSummary
MarketOverview1-1
Introduction1-1
CompanionAnimalIndustryStructure1-1
PetFoodIngredients1-2
PrebioticsMarketOverview1-2
ScopeofResearch1-3
SummaryofMajorFindings1-4
MarketGrowthandOpportunities1-4
MarketChallengesDriversandRestraints1-5
KeyIndustryChallenges1-5
KeyMarketDrivers1-7
MarketChallengesDriversandRestraintscontd1-9
KeyMarketRestraints1-9
ProductandApplicationTrends1-12
CompetitiveAnalysis1-13
ConclusionsandRecommendations1-15
Chapter2
IntroductiontotheEuropeanCompanionAnimalFeedIndustry
MarketOverviewforCompanionAnimalFeed2-1
MarketOverview2-1
CompanionAnimalFeedIndustry2-1
PetFoodIngredientsMarket2-3
BovineSpongiformEncephalopathyandPets2-5
ResearchServiceData2-5
LegislationintheCompanionAnimalFeedIndustry2-5
AnimalWelfare2-5
EuropeanAnimalFeedIngredients2-6
LabellingRequirementsforPetFood2-8
RequirementsforPetfoodDestinedforaParticularNutritionalPurpose2-9
GeneticallyModifiedFeed2-9
TraceabilityandHygiene2-10
ResearchDevelopmentsinAcademiaandIndustry2-10
GlossaryofTerms2-13
AcceptableDailyIntake(ADI)2-13
AminoAcids2-13
Amylopectin2-13
Amylose2-14
Antioxidants2-14
Bacteria2-14
Bifidogenic2-14
Colorants2-14
ComplementaryFeedingstufforComplementaryPetFood2-14
CompleteFeedingstufforCompletePetFood2-14
DegreeofPolymerisation(DP)2-15
DietaryFibre2-15
DirectFedMicrobials(DFMs)2-15
EnzymaticHydrolysis2-15
FunctionalFood2-15
Fructan2-15
Fructo-oligosaccharide(FOS)2-15
Galacto-oligosaccharide(GOS)2-16
Gentio-oligosaccharide2-16
Inulin2-16
Isomalto-oligosaccharide2-16
Lactulose2-16
Minerals2-16
MineralFeedingstuff2-16
Oligosaccharide2-16
PalatabilityEnhancers2-17
Palatinose2-17
Pathogen2-17
Polysaccharide2-17
Prebiotic2-17
Probiotic2-17
ResistantStarch2-17
Saccharolysis2-18
Second-GenerationPrebiotic2-18
ShortChainFattyAcid(SCFA)2-18
Synbiotic2-18
Vitamins2-18
Xylo-oligosaccharide2-18
ListofAbbreviations2-19
References2-20
Chapter3
IntroductiontoPrebioticsinCompanionAnimalFeed
IntroductiontoPrebiotics3-1
IntroductiontoPrebioticsandtheirProperties3-1
ModeofActionofPrebiotics3-2
SourcesofPrebioticsinNature3-3
IndustryChallenges3-4
HighPriceofIngredientsRepresentsaSevereProblemforAnimalFeedManufacturers3-5
IncreasedCompetitionforEuropeanIngredientSuppliersfromChinaandIndia3-5
ChallengeofSourcingQualityIngredientsintheFaceofIncreasedPricesandintheWake
ofthe2007UnitedStatesPetFoodRecall3-6
RequirementforAdditionalR&DStudiestoPromoteBenefitsofPrebioticsasFunctional
IngredientsforCatsandDogs3-6
ConsolidationofPetFoodIndustryandTrendTowardstheUseofBy-productIngredients
ThreatensPrebioticsIndustry3-7
IncreasingRequirementforTraceabilityandOriginofCompanionAnimalFeed，aswellas
FunctionalFeedProductsforOptimisingPetHealth3-8
MarketDrivers3-8
GrowingConsumerAwarenessofHealthBenefitsofPrebioticsStimulatesMarketDemand3-10
PrebioticsImprovetheProductionofMalodorousSubstances，ImprovingEnvironmental
QualityintheHome3-10
PrebioticsDecreasetheColonisationofDisease-causingOrganisms，thusPromoting
aPositiveHealthBenefitintheAnimals3-11
PrebioticsarePerceivedasNaturalFibreIngredients，F(xiàn)ollowingtheTrendTowardsa
DecreasedUseofSyntheticProductsinAnimalNutrition3-11
ExpansionofProductionCapacitybyMajorSuppliersEasesProblemsinDemandand
SupplyWithintheMarket3-12
SuccessfulPenetrationofBothPremiumandStandardPetfoodProductOfferingswith
PrebioticIngredientsDrivesMarketGrowth3-12
PrimarilyPromotedfortheirHealthEffectsontheIntestine，VariousAdditional
IndirectBenefitsofthePrebioticsalsoStimulateMarketGrowth3-13
PrebioticsRequireMuchLessSpecialisedLegislationthanProbiotics，ThusareMore
EasilyIncorporatedIntoAnimalFeed3-13
PrebioticsareInactiveFibresandCanSuccessfullyWithstandHighTemperaturesinFeedProduction3-14
MarketRestraints3-14
IncreasedPriceofRawMaterialsandIngredientsforUseinCompanionAnimalFeed
LimitstheirAcceptanceintheDietaryRation3-15
LackofActiveMarketingofPrebioticstoConsumersReducestheMarketDevelopment
PotentialAssociatedwithTheseIngredients3-16
NoveltyFactorofAlternativePrebioticsWithintheAnimalFeedMarketmayDecrease
UseofMoreAcceptedIngredients3-17
ExtremePricePressureinCompanionAnimalFeedIndustry，EveninPremiumProducts，
couldReduceuseofPrebiotics3-17
ReluctanceofManufacturerstoChangePackagingDesignandAdvertisingClaims
RestrictsAwarenessoftheBenefitsofPrebiotics3-18
SubstitutionofLowerCostIngredientstoDecreaseDietaryFormulationCostwill
IncreaseRequirementforPrebioticInclusionthroughQualityReduction3-18
LackofUnderstandingandAwarenessoftheRolePrebioticsPlayinCompanion
AnimalHealthandNutritionRestrictsMarketGrowth3-19
InsufficientResearchDatatoSupporttheClaimsAssociatedwithPrebiotics
LimitsUsefulnessintheMarket3-19
PetfoodManufacturersChoosingLowerCostBy-productsContainingPrebiotic
MaterialsRestrictsTechnicalDevelopmentofPrebioticProducts3-20
TotalPrebioticsMarketForecast3-20
PESTAnalysis3-26
Political3-27
Economical3-28
Social3-29
Technological3-29
Porter'sFiveForcesAnalysis3-30
ThreatofNewEntrants3-30
DegreeofCompetition3-31
ThreatofSubstitutes3-32
SupplierPower3-33
BuyingPower3-33
Chapter4
AnalysisoftheFructanPrebioticsMarket
IntroductiontotheFructanPrebioticsMarket4-1
MarketOverview4-1
Inulin4-2
Oligofructose(FOS)4-4
ForecastsfortheFructanPrebioticsMarket4-5
MarketEngineeringMeasurementAnalysis4-5
MarketForecastsandTrends4-8
PricingAnalysisandTrends4-13
CompetitiveAnalysis4-14
TypesofCompaniesandTiersofCompetition4-15
RawMaterialProducers4-15
MajorInulinProducers4-15
MajorShort-chainFOSProducers4-16
ExpansionsandAcquisitions4-17
KeyEnd-userGroups4-17
CompetitiveFactors4-17
MarketDevelopmentActivities4-20
InnovativeProductManufacturingOperations4-20
Mergers4-21
Expansions4-21
JointVenturePartnerships4-21
Acquisitions4-22
MarketShareAnalysis4-22
Chapter5
AnalysisoftheMannanPrebioticsMarket
IntroductiontotheMannanandBeta-glucanPrebioticsMarket5-1
MarketOverview5-1
Mannan-oligosaccharides(MOS)5-3
ForecastsfortheMannanandBeta-glucanPrebioticsMarket5-4
MarketEngineeringMeasurementAnalysis5-4
MarketForecastsandTrends5-6
PricingAnalysisandTrends5-9
CompetitiveAnalysis5-11
CompetitiveStructure5-11
TypesofCompaniesandTiersofCompetition5-12
KeyEnd-userGroups5-13
CompetitiveFactors5-14
MarketDevelopmentActivities5-15
InnovativeProductManufacturingOperations5-15
Expansions5-15
JointVenturePartnerships5-16
Acquisitions5-17
Divestments5-17
MarketShareAnalysis5-17
Chapter6
AnalysisoftheOtherTypesofPrebioticApplicationsintheMarket
IntroductiontotheEmergingOtherTypesofPrebioticsMarket6-1
MarketOverview6-1
Lactulose6-2
Arabinogalactan6-3
Galacto-oligosaccharides(GOS)6-4
Xylo-oligosaccharides6-4
ForecastsfortheOtherTypesofPrebioticsApplicationsMarket6-5
MarketEngineeringMeasurementAnalysis6-5
MarketForecastsandTrends6-6
ExpansionofProductionCapabilities6-9
PricingAnalysisandTrends6-10
CompetitiveAnalysis6-10
CompetitiveStructure6-10
TypesofCompaniesandTiersofCompetition6-11
KeyEnd-userGroups6-12
CompetitiveFactors6-13
MarketShareAnalysis6-13
Chapter7
MarketEngineeringStrategies
CriticalSuccessFactorsintheCompanionAnimalFeedPrebioticsMarket7-1
CriticalSuccessFactors7-1
FocusonPromotionofResearchTrialsforEachPrebioticProductintheDesiredAnimalSpecies7-2
PromotionofCommunicationbetweenIndustryandAcademicResearcherstoDisseminateInformation7-2
TargetingPremiumandSuper-premiumFeedManufacturerswithaDefinedValue-addedProduct7-3
JointVenturePartnershipFormationwithPetFoodManufacturersforTrialling
andMarketingofProducts7-3
AbilitytoEducateEnd-userManufacturersandOfferTechnicalServiceandAfterSalesSupport7-4
OfferingaCompleteProductPortfolioforAllKeyMarketSegmentsintheCompanion
AnimalFeedPrebioticsMarkets7-4
MarketingMix7-5
Product7-6
People7-6
Price7-6
Place7-7
Promotion7-7
StrategicRecommendations7-8
RecommendationstoIntroduceQualityControlTrademarksandStandards7-8
RecommendationsforDealingwithLargeCompanionAnimalFeedManufacturers7-9
RecommendationsfortheFutureDirectionofCompanyResearchActivities7-9
RecommendationsforProductionofCompoundProductsforCompanionAnimalFeed7-10
RecommendationsforExpansionoftheApplicationSectorsAssociatedwithPrebiotics
intheAnimalFeedIndustry7-11
RecommendationsforPromotionoftheTechnologiesUsedasPartofPrebioticsManufacture7-12
RecommendationsforCompaniesLookingtoEntertheMarket7-13
Chapter8
DatabaseofKeyIndustryParticipants
DatabaseofKeyIndustryParticipants15
KeyIndustryParticpiants15
ImportantTradeOrganisationswithinthePetFoodManufacturingIndustry18
TradeOrganisations18
外商投資企業(yè)協(xié)會會員單位
最具品牌價(jià)值行業(yè)門戶
發(fā)改委十佳創(chuàng)新案例金典獎
電子行業(yè)協(xié)會副會長單位
哈爾濱最佳項(xiàng)目策劃智庫單位
深圳市商業(yè)聯(lián)合會會員單位
珠海招商合伙人
重慶市產(chǎn)業(yè)招商聯(lián)盟單位
中投顧問協(xié)辦的濟(jì)陽區(qū)（深圳） "新能源汽車產(chǎn)業(yè)"專題推介會
中投顧問受邀為合肥市投促部門作機(jī)器人產(chǎn)業(yè)招商培訓(xùn)
中投顧問為珠海全市招商系統(tǒng)培訓(xùn)產(chǎn)業(yè)招商大腦獲得圓滿成功
中投顧問為漢中市作"大數(shù)據(jù)招商、精準(zhǔn)招商"培訓(xùn)
中投顧問項(xiàng)目組赴安慶迎江經(jīng)開區(qū)調(diào)研
湖州市吳興區(qū)駐深辦來訪中投顧問
河北邢臺南宮市駐深領(lǐng)導(dǎo)赴中投顧問拜訪
中投顧問陪同廣州某經(jīng)開區(qū)領(lǐng)導(dǎo)赴外商協(xié)會治談合作
